Month: July 2025

The Importance of Accurate and Verifiable Customer Traffic Analytics in Retail Store Management

In today’s hyper-competitive retail landscape, where e-commerce giants like Amazon dominate online sales and physical stores fight for every customer, understanding foot traffic isn’t just a nice-to-have—it’s a survival imperative. Retail executives anticipate industry growth in the mid-single digits for 2025, with global retail sales projected to reach $32.8 trillion by 2026.[1] Yet, amidst this …

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Boost Your Retail Sales: Mastering Information Gathering Efficiency (IGE)

In retail, every unsold customer is a golden opportunity waiting to be unlocked. At TraxSales, we call it IGE – Information Gathering Efficiency – the percentage of unsold customers from whom your team captures key contact details like phone numbers, emails, or addresses. Top performers hit 30-40% capture rates, turning lost traffic into future revenue …

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Ottomans and Occupancy: How a People Counter Impacts Furniture Sales

When you think about increasing furniture sales, your mind probably jumps to product design, seasonal promotions, or customer service. But what if one of the most powerful tools to grow revenue isn’t a piece of furniture—its a people counter? Welcome to the intersection of foot traffic analytics and retail strategy. With people counters, furniture retailers …

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Sleep and Sales : People Counters Are a Game-Changer for Mattress Stores 

In today’s competitive retail landscape, mattress stores face a unique challenge: customers visit infrequently, but when they do, the stakes are high. With such high-value, low-frequency purchases, it’s crucial to make every visitor count—literally. That’s where people counters come in.  These small, smart devices can deliver big insights, helping mattress retailers optimize operations, improve conversion …

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Power in People Counts   

Unlocking Retail Success – How People Counters Transform Appliance Stores Have you ever paused to consider how customer behavior directly influences your sales pipeline? In today’s competitive retail landscape, understanding these patterns isn’t just helpful—it’s a game-changer. For appliance stores, where each visitor often represents a high-value opportunity after extensive research, accurately tracking daily foot …

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People Counters Are a Game Changer for Furniture Stores 

In today’s fast-paced and data-driven retail environment, success isn’t just about having beautiful showrooms and high-quality furniture—it’s about making smarter decisions based on real insights. For furniture store owners and managers, one of the most underrated tools for transforming retail performance is a people counter.  You may think of people counters as tools for busy …

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How Visual Proof People Counters Drive Profit Growth in Furniture Stores 

In the furniture retail world, where big-ticket items meet high customer expectations, every visitor matters. To maximize sales opportunities and streamline operations, more furniture stores are investing in visual proof people counters—a smart, data-driven solution that goes far beyond basic visitor tracking.  These advanced systems do more than count heads—they capture real-time, visual data that …

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 How Furniture Store Owners Can Gain a Competitive Edge with People Counters 

How do retailers gain an edge over their competition? Furniture store owners need every advantage to stay ahead. One often-overlooked yet highly effective tool is the people counter—a simple yet powerful piece of  technology that tracks foot traffic in real-time. By providing valuable insights into customer behavior and store performance, people counters can transform how …

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Chairs, Sofas, and Stats: Using People Counters to Boost Furniture Sales 

In today’s hyper-competitive retail environment, furniture stores can’t afford to leave any advantage on the table—or in this case, on the showroom floor. While beautiful chairs, cozy sofas, and trendy décor might bring customers in the door, data is what drives lasting profitability. One tool leading the charge in this data-driven evolution is people counting …

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Know Your Flow: How People Counters Optimize Furniture Showrooms

Every furniture retailer knows  simply having great furniture isn’t enough. Furniture retailers are now expected to offer not just quality and style, but an exceptional in-store experience. To do that, you need to understand how your customers move, shop, and interact with your showroom.  That’s where people’s counters come in.These smart devices do more than …

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