TRAX Updates

Running an appliance store isn’t just about having the right refrigerators, washers, or ranges on the floor—it’s about understanding how customers interact with your space. Appliance purchases are high-consideration decisions, often involving long sales cycles, multiple visits, and significant investment. To consistently hit sales goals, appliance retailers need more than instinct—they need accurate, actionable data. …

People Counters and Appliance Store Sales: Staying on Track to Reach Sales Goals Read More »

The holiday season brings more than festive décor and year-end promotions—it brings surges of customers, tighter timelines, and higher expectations. For mattress retailers, this time of year can make or break annual sales goals. Shoppers arrive with gift cards in hand, tax refunds pending, and a strong motivation to buy before the year ends. But …

Mattress Stores and Merriment: How People Counters Help During Holiday Rushes Read More »

In today’s retail landscape, appliance stores face a unique blend of opportunity and challenge. Customers walk in with specific needs, long consideration cycles, and an expectation of knowledgeable service. At the same time, competition from online retailers continues to intensify, pushing brick-and-mortar stores to be sharper, smarter, and more efficient with every decision they make. …

People Counts and Profits: Why Appliance Stores Need Accurate Traffic Insights More Than Ever Read More »

In the retail world, rush periods can feel like a tidal wave—an intense surge of customers pouring through your doors all at once, each bringing their own needs, expectations, and buying intentions. From seasonal shopping spikes to weekend surges and holiday mayhem, retailers are constantly challenged to keep their stores running smoothly, their staff focused, …

Riding the Retail Rush: How People Counters Turn Chaos Into Smart Selling Read More »

The holiday season may be the most wonderful time of the year for shoppers, but for furniture retailers, it’s often a high-pressure mix of excitement, uncertainty, and rapid-fire decision-making. Customers pour through the doors with big-ticket purchases on their minds—new sofas for hosting family, dining sets for holiday dinners, guest beds for visiting relatives—and retailers …

Holidays and Headcount: How People Counters Help Furniture Stores Thrive During the Busiest Season Read More »

In today’s competitive retail landscape, appliance stores can no longer rely solely on gut instinct and anecdotal observations to understand customer behavior. With large showrooms, big-ticket products, and complex sales cycles, every walk-in customer represents significant potential revenue—but only if retailers truly understand what’s happening on their sales floor. That’s where modern people counters come …

People Counters: What Data Appliance Retailers Can Gain and Why It Matters Read More »

The mattress industry has always been competitive, but today’s retail environment is evolving faster than ever before. Shoppers walk into stores already armed with online research, comparison tools, and higher expectations for service and transparency. To stay relevant, mattress retailers must operate with the same level of insight and data-driven strategy as the biggest players …

From Foot Traffic to Better Sleep: Why Mattress Retailers Need People Counters Read More »

Running a successful furniture store isn’t just about having beautiful showrooms, stylish product lines, or well-trained sales associates. In today’s competitive retail environment, the real difference-maker is data—knowing exactly how customers interact with your store, how often they visit, and what influences their decision to buy. That’s where modern people counters step in. These devices …

How a People Counter Helps Furniture Retailers Boost Sales, Efficiency, and Customer Experience Read More »

Black Friday is the retail equivalent of the Super Bowl—intense, fast-paced, and full of high stakes. Stores experience some of the heaviest foot traffic of the entire year, and every minute counts. But while retailers often hyper-focus on promotions and product placement, one critical tool can make or break the day’s success: the people counter. …

How People Counters Help Retailers Win Big on Black Friday Read More »