Investing in a people counter is an important purchase for retailers it not only improves sales and conversion ratios this technology can also improve customer satisfaction rates. People counting technology will allow retailers to evaluate peak hours, avoid bottlenecks and reduce queue length. Benchmarking is a tool people counters provide that can monitor salespeople and compare performance at multiple locations. Customizable reports are generated from the people counters data, that will help retailers understand their customer base and buying habits. People counters will help retailers better understand their sales floor. For more information about how a people counter can help your retail store, please click here.