Foot traffic in a retail store can cause major headaches if you don’t have the right technology to monitor customers and overall sales volume. People counters allow retailers to have an in-depth analysis of their conversion ratios, salespeople, and sales floor. People counters can help resolve scheduling conflicts between salespeople and monitor customer shopping trends. Optimize your sales floor by reducing bottlenecks and overflow while also allowing customers to easily find what they need. People counters can improve sales and streamline customer relations. A variety of reports compiled from sales data can help retailers understand their sales and increase marketing effectiveness. For more information about people counters and how they can improve your business, click here.