Spencer Mink

Choices in Retail

As the digital age progresses retail store owners are looking for new ways to count customer traffic. Customer counts matter, and there is no doubt that retailers want them as soon and as accurately as possible. Many of the customer traffic counters on the market today use infrared technology, which often results in inaccurate data …

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Mining for the Gems in Your Jewelry Store’s Traffic Count & Retail Analytics

With summer almost officially upon us, that means it’s also wedding engagement season. With the exception of December, the summer months are generally the most popular months for engagement proposals. That means that engagement ring shoppers will be out in full force, which also means that if you’re the owner or manager of a jewelry …

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Why TraxSales can fail without the owner spending 3-5 minutes each week using BABTA and IGE reporting.

Dear Dealers, Just so you know, if ownership does not take 3-5 minutes per week to insure that everyone knows that measuring conversion ratios and customer follow-up tracking is important then Trax will totally fail. All you need to do is look at the BABTA reports and zap the person on the bottom of the …

Why TraxSales can fail without the owner spending 3-5 minutes each week using BABTA and IGE reporting. Read More »

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