TRAX Updates

Furniture stores face increasing pressure to convert browsers into buyers, improve operational efficiency, and maximize every marketing dollar. One of the most overlooked tools in achieving these goals is a people counter—a simple yet powerful technology that tracks how many customers walk into your store. From optimizing staff schedules to boosting conversion rates, a people …

From Visitor to Customer How a People Counter Can Boost Furniture Sales Read More »

  Retailers are always looking for ways to maximize profitability while not losing touch with their customer base.  Mattress retailers must go beyond offering comfort and quality—they need to understand customer behavior, optimize staffing, and measure marketing effectiveness. That’s where people counters come into play. These smart, data-driven tools track how many customers enter your …

Improve Mattress Store Metrics With People Counters Read More »

In the plush, inviting world of furniture retail, foot traffic isn’t just a number—it’s a story. Every visitor who walks through the door is a potential customer, a design enthusiast, or someone simply looking for the perfect couch to complete their living room. Yet, without clear insight into who enters your store, when, and how …

Big Comfy Counts: Increase Furniture Store Sales with Smart People Counting Read More »

In today’s hyper-competitive retail landscape, where e-commerce giants like Amazon dominate online sales and physical stores fight for every customer, understanding foot traffic isn’t just a nice-to-have—it’s a survival imperative. Retail executives anticipate industry growth in the mid-single digits for 2025, with global retail sales projected to reach $32.8 trillion by 2026.[1] Yet, amidst this …

The Importance of Accurate and Verifiable Customer Traffic Analytics in Retail Store Management Read More »

In retail, every unsold customer is a golden opportunity waiting to be unlocked. At TraxSales, we call it IGE – Information Gathering Efficiency – the percentage of unsold customers from whom your team captures key contact details like phone numbers, emails, or addresses. Top performers hit 30-40% capture rates, turning lost traffic into future revenue …

Boost Your Retail Sales: Mastering Information Gathering Efficiency (IGE) Read More »

When you think about increasing furniture sales, your mind probably jumps to product design, seasonal promotions, or customer service. But what if one of the most powerful tools to grow revenue isn’t a piece of furniture—its a people counter? Welcome to the intersection of foot traffic analytics and retail strategy. With people counters, furniture retailers …

Ottomans and Occupancy: How a People Counter Impacts Furniture Sales Read More »

In today’s competitive retail landscape, mattress stores face a unique challenge: customers visit infrequently, but when they do, the stakes are high. With such high-value, low-frequency purchases, it’s crucial to make every visitor count—literally. That’s where people counters come in.  These small, smart devices can deliver big insights, helping mattress retailers optimize operations, improve conversion …

Sleep and Sales : People Counters Are a Game-Changer for Mattress Stores  Read More »

Unlocking Retail Success – How People Counters Transform Appliance Stores Have you ever paused to consider how customer behavior directly influences your sales pipeline? In today’s competitive retail landscape, understanding these patterns isn’t just helpful—it’s a game-changer. For appliance stores, where each visitor often represents a high-value opportunity after extensive research, accurately tracking daily foot …

Power in People Counts    Read More »

In today’s fast-paced and data-driven retail environment, success isn’t just about having beautiful showrooms and high-quality furniture—it’s about making smarter decisions based on real insights. For furniture store owners and managers, one of the most underrated tools for transforming retail performance is a people counter.  You may think of people counters as tools for busy …

People Counters Are a Game Changer for Furniture Stores  Read More »

In the furniture retail world, where big-ticket items meet high customer expectations, every visitor matters. To maximize sales opportunities and streamline operations, more furniture stores are investing in visual proof people counters—a smart, data-driven solution that goes far beyond basic visitor tracking.  These advanced systems do more than count heads—they capture real-time, visual data that …

How Visual Proof People Counters Drive Profit Growth in Furniture Stores  Read More »