Staffing accurately has never been more important than it is during these trying times and with businesses cautiously reopening, a people counter in place business owners can be certain that their staff- however limited, will be protected. Staying safe while providing the customer service that their patrons have come to expect, is of utmost importance. People counters not only help with staffing the technology can also analyze customer data and compile reports that will help owners and their employees track their sales, conversion ratios, and peak hours. Benchmarking helps track the performances at different locations. People counters will help businesses and their owners stay on track with the data collected. This global pandemic has impacted sales, but investing in a people counter will help businesses bounce back.