People Counters are the Future

People counting technology will make manual traffic counts a thing of the past for retail stores with software that can improve sales and conversion ratios exponentially. Investing in people counters can optimize the sales floor by monitoring customer traffic flow and providing salespeople with accurate sales data which will allow retailers to schedule staff adequately …

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Home Sweet Hotel

Hotels are full of people on business,  families on vacation, or certain conventions and they are a vital part of the travel industry.  Owners can measure the number of visitors with accurate people counting technology, prepare for peak seasons and plan accordingly. This technology can improve staffing,  scheduling, and enhance guest experiences. Overcrowding is avoidable …

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How A People Counter Helps Companies

Using people counters in the retail industry is a common practice . Many business leaders recommend using in-store traffic information to improve performance on company’s traffic, to control the impact of any promotional activities on customers’ buying decision. As well as allowing programs for improving sales staff productivity. The results will be an improvement in …

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Let Your Jewelry Store Shine

Investing in people counters could have multiple benefits for many jewelry stores. Many jewelry store owners are not aware of these benefits and it could be hurting their businesses. People counters are essential within jewelry stores to keep tabs on foot traffic, monitor conversion ratios and to make sure your stores are adequately staffed. Having …

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Rapid Expansion

TraxSales is beginning a rapid expansion campaign into the Wireless Industry People counting has become a staple procedure for running a retail store, and TraxSales has been at the forefront of this technology for over 24 years. During their impressive venture, they’ve built strong relationships with a multitude of industries. Such as jewelry, furniture, footwear, …

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Holiday Hybrid

With the holidays coming up and gift-giving on everyone’s mind, the question of how holiday shopping evolved over the last couple of years is also on retailers’ minds. While the percentage of shoppers who prefer to do their shopping online has no doubt increased exponentially, the in-store shopping experience is one that doesn’t seem to …

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Improve Mattress Store Metrics With People Counters

  Retailers are always looking for ways to maximize profitability while not losing touch with their customer base.  Mattress retailers must go beyond offering comfort and quality—they need to understand customer behavior, optimize staffing, and measure marketing effectiveness. That’s where people counters come into play. These smart, data-driven tools track how many customers enter your …

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Big Comfy Counts: Increase Furniture Store Sales with Smart People Counting

In the plush, inviting world of furniture retail, foot traffic isn’t just a number—it’s a story. Every visitor who walks through the door is a potential customer, a design enthusiast, or someone simply looking for the perfect couch to complete their living room. Yet, without clear insight into who enters your store, when, and how …

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The Importance of Accurate and Verifiable Customer Traffic Analytics in Retail Store Management

In today’s hyper-competitive retail landscape, where e-commerce giants like Amazon dominate online sales and physical stores fight for every customer, understanding foot traffic isn’t just a nice-to-have—it’s a survival imperative. Retail executives anticipate industry growth in the mid-single digits for 2025, with global retail sales projected to reach $32.8 trillion by 2026.[1] Yet, amidst this …

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Boost Your Retail Sales: Mastering Information Gathering Efficiency (IGE)

In retail, every unsold customer is a golden opportunity waiting to be unlocked. At TraxSales, we call it IGE – Information Gathering Efficiency – the percentage of unsold customers from whom your team captures key contact details like phone numbers, emails, or addresses. Top performers hit 30-40% capture rates, turning lost traffic into future revenue …

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Ottomans and Occupancy: How a People Counter Impacts Furniture Sales

When you think about increasing furniture sales, your mind probably jumps to product design, seasonal promotions, or customer service. But what if one of the most powerful tools to grow revenue isn’t a piece of furniture—its a people counter? Welcome to the intersection of foot traffic analytics and retail strategy. With people counters, furniture retailers …

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Sleep and Sales : People Counters Are a Game-Changer for Mattress Stores 

In today’s competitive retail landscape, mattress stores face a unique challenge: customers visit infrequently, but when they do, the stakes are high. With such high-value, low-frequency purchases, it’s crucial to make every visitor count—literally. That’s where people counters come in.  These small, smart devices can deliver big insights, helping mattress retailers optimize operations, improve conversion …

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Power in People Counts   

Unlocking Retail Success – How People Counters Transform Appliance Stores Have you ever paused to consider how customer behavior directly influences your sales pipeline? In today’s competitive retail landscape, understanding these patterns isn’t just helpful—it’s a game-changer. For appliance stores, where each visitor often represents a high-value opportunity after extensive research, accurately tracking daily foot …

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People Counters Are a Game Changer for Furniture Stores 

In today’s fast-paced and data-driven retail environment, success isn’t just about having beautiful showrooms and high-quality furniture—it’s about making smarter decisions based on real insights. For furniture store owners and managers, one of the most underrated tools for transforming retail performance is a people counter.  You may think of people counters as tools for busy …

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How Visual Proof People Counters Drive Profit Growth in Furniture Stores 

In the furniture retail world, where big-ticket items meet high customer expectations, every visitor matters. To maximize sales opportunities and streamline operations, more furniture stores are investing in visual proof people counters—a smart, data-driven solution that goes far beyond basic visitor tracking.  These advanced systems do more than count heads—they capture real-time, visual data that …

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 How Furniture Store Owners Can Gain a Competitive Edge with People Counters 

How do retailers gain an edge over their competition? Furniture store owners need every advantage to stay ahead. One often-overlooked yet highly effective tool is the people counter—a simple yet powerful piece of  technology that tracks foot traffic in real-time. By providing valuable insights into customer behavior and store performance, people counters can transform how …

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