People Counters are the Future

People counting technology will make manual traffic counts a thing of the past for retail stores with software that can improve sales and conversion ratios exponentially. Investing in people counters can optimize the sales floor by monitoring customer traffic flow and providing salespeople with accurate sales data which will allow retailers to schedule staff adequately …

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Home Sweet Hotel

Hotels are full of people on business,  families on vacation, or certain conventions and they are a vital part of the travel industry.  Owners can measure the number of visitors with accurate people counting technology, prepare for peak seasons and plan accordingly. This technology can improve staffing,  scheduling, and enhance guest experiences. Overcrowding is avoidable …

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How A People Counter Helps Companies

Using people counters in the retail industry is a common practice . Many business leaders recommend using in-store traffic information to improve performance on company’s traffic, to control the impact of any promotional activities on customers’ buying decision. As well as allowing programs for improving sales staff productivity. The results will be an improvement in …

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Let Your Jewelry Store Shine

Investing in people counters could have multiple benefits for many jewelry stores. Many jewelry store owners are not aware of these benefits and it could be hurting their businesses. People counters are essential within jewelry stores to keep tabs on foot traffic, monitor conversion ratios and to make sure your stores are adequately staffed. Having …

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Rapid Expansion

TraxSales is beginning a rapid expansion campaign into the Wireless Industry People counting has become a staple procedure for running a retail store, and TraxSales has been at the forefront of this technology for over 24 years. During their impressive venture, they’ve built strong relationships with a multitude of industries. Such as jewelry, furniture, footwear, …

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Holiday Hybrid

With the holidays coming up and gift-giving on everyone’s mind, the question of how holiday shopping evolved over the last couple of years is also on retailers’ minds. While the percentage of shoppers who prefer to do their shopping online has no doubt increased exponentially, the in-store shopping experience is one that doesn’t seem to …

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Riding the Retail Rush: How People Counters Turn Chaos Into Smart Selling

In the retail world, rush periods can feel like a tidal wave—an intense surge of customers pouring through your doors all at once, each bringing their own needs, expectations, and buying intentions. From seasonal shopping spikes to weekend surges and holiday mayhem, retailers are constantly challenged to keep their stores running smoothly, their staff focused, …

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Holidays and Headcount: How People Counters Help Furniture Stores Thrive During the Busiest Season

The holiday season may be the most wonderful time of the year for shoppers, but for furniture retailers, it’s often a high-pressure mix of excitement, uncertainty, and rapid-fire decision-making. Customers pour through the doors with big-ticket purchases on their minds—new sofas for hosting family, dining sets for holiday dinners, guest beds for visiting relatives—and retailers …

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People Counters: What Data Appliance Retailers Can Gain and Why It Matters

In today’s competitive retail landscape, appliance stores can no longer rely solely on gut instinct and anecdotal observations to understand customer behavior. With large showrooms, big-ticket products, and complex sales cycles, every walk-in customer represents significant potential revenue—but only if retailers truly understand what’s happening on their sales floor. That’s where modern people counters come …

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From Foot Traffic to Better Sleep: Why Mattress Retailers Need People Counters

The mattress industry has always been competitive, but today’s retail environment is evolving faster than ever before. Shoppers walk into stores already armed with online research, comparison tools, and higher expectations for service and transparency. To stay relevant, mattress retailers must operate with the same level of insight and data-driven strategy as the biggest players …

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How a People Counter Helps Furniture Retailers Boost Sales, Efficiency, and Customer Experience

Running a successful furniture store isn’t just about having beautiful showrooms, stylish product lines, or well-trained sales associates. In today’s competitive retail environment, the real difference-maker is data—knowing exactly how customers interact with your store, how often they visit, and what influences their decision to buy. That’s where modern people counters step in. These devices …

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How People Counters Help Retailers Win Big on Black Friday

Black Friday is the retail equivalent of the Super Bowl—intense, fast-paced, and full of high stakes. Stores experience some of the heaviest foot traffic of the entire year, and every minute counts. But while retailers often hyper-focus on promotions and product placement, one critical tool can make or break the day’s success: the people counter. …

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How Retailers Use People Counters to Their Advantage: Turning Traffic Into Real Sales Growth

In today’s competitive retail landscape, success is no longer measured only by how many shoppers walk through the door—but by what retailers do with that foot traffic. While advertising, merchandising, and customer experience strategies matter, none of them reach their full potential without accurate, meaningful data. That’s where modern people counters come in. People counters …

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Beyond the Beep: People Counters Are Transforming Retail Sales

In today’s retail environment, data isn’t just helpful—it’s essential. Yet many retailers still underestimate one of the most powerful tools available to them: the modern people counter. What used to be a simple head-counting device has evolved into a sophisticated technology that provides retailers with far more than a tally of customer traffic. It delivers …

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Rethinking Retail: The Power Of The People Counter

Retailers often find themselves stuck in a sales rut—and it happens more easily than many realize. Foot traffic feels unpredictable, sales numbers plateau, and even the most dedicated sales teams can begin to lose confidence. When this happens, some retailers assume that solutions must come in the form of flashy rebrands, expensive renovations, or broad …

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People Counters: The Heart of Retail

In today’s retail landscape, the stores that thrive aren’t just the ones with great products—they’re the ones that truly understand their customers. As foot traffic becomes more unpredictable and competition increases both in-store and online, retailers are turning to smarter technologies to stay ahead. Among these innovations, people counters have emerged as one of the …

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